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Urban Wayfarer Men's Cuff Bracelet
"Urban Wayfarer"
Men's Cuff Bracelet - $198.95
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Current Silver Market Price

Spring 2013

For the last twenty years the surge in popularity of white precious metals was simply a color preference. Today we also see affordability spurring this trend with gold at $1700.00 dollars. It just makes total sense to purchase an affordable gift of jewelry made of (Sterling Silver).

At this writing, April 2013, Silver is hovering around $27.00 dollars an ounce. The current price is still high when you are in the Jewelry business. Your customers have the belief that the price of Silver is static. The recent drop seems to be a rush to liquidity (cash) by investors. Also, the more investors that take delivery of the actual Bullion, the more pressure on the price. So far, that also seems to be the case. Factor in the concerns with taxation, healthcare and more...you really have a lack of price stability.

This price situation has turned the Silver Jewelry business "on it's ear." The manufacturers in third world areas can't purchase the raw materials without sizable deposits. The importers don't want to stock the merchandise and the retailers have to continually change prices.The consumer knows Gold is expensive because it's a "water cooler" topic and the lead story on every business channel. They are completely in the dark about Silver and the fact that Silver, historically, is a better investment. Movement in gold prices makes news. Movement in silver may as well be listed Top-secret. That makes a hard sale for those of us in the business. Some consumers believe Sterling Silver Jewelry is always the same low price...forever


8 hour (New York) $US Dollar price per ounce.

[Most Recent Quotes from www.kitco.com]


Why not have some fun and click on the historic charts and pat yourself on the back for the really super buys you made in silver jewelry the last few years.

http://www.kitco.com/charts/livesilver.html#ny

Written by and Copyright © Doug Clemens www.sausalitosilver.com

About The Author:
Doug has been involved with almost every facet of the Sterling Silver Jewelry industry since 1974. His experience includes manufacturing, importing and distribution. Also a key silver jewelry and fashion watch resource for major department stores and independents. In addition, an owner/operator of silver jewelry retail outlets

NOTE: You may reprint this article in its entirety if you attribute the article to Doug Clemens and include the website link above.








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